AR Menu

// Digitalizing Restaurant

Menus with Augmented Reality QR Codes

Augmented Reality (AR) technology is revolutionizing the way businesses engage with interactive 3D content in real-world settings, offering exciting opportunities for growth and customer engagement.

Initially made popular by Pokémon Go, Augmented Reality has expanded into industrial sectors, overlaying work instructions and displaying diverse products such as artworks and culinary creations. This innovation enables businesses to showcase 3D models of their products, like dishes, through augmented reality.

// Menu in augmented reality

To see a dish on your table is a reality. Augmented Reality. Look at the restaurant's menu in augmented reality.

// Augmented Reality technology

3D Dishes Generated with Traditional Photogrammetry

Augmented Reality technology can redefine restaurant dining by allowing customers to interactively explore menu items. Businesses can present 3D dish representations, assisting customers in visualizing menu options before ordering.

Multiple methods exist to model 3D dishes. Above, we highlight the AR Code Object Capture solution, available on our web interface, plus MacBook M-Series, iPhone, and iPad app versions.

This method uses multiple dish photos from various angles to create a detailed 3D model. It entices diners by displaying appetizing dishes even before they are served.

AR captivates restaurants by vividly visualizing menu items in real environments, urging guests to explore new culinary offerings. An AR menu uses text, design, and cues to highlight a wider variety of a restaurant’s offerings. It also aids guests in gauging portion sizes, enhancing understanding of size and quantity, thus streamlining the dining experience.

With AR technology becoming more integrated into daily life, the possibilities are endless.

// AR menus and receive positive feedback

How AR QR Codes are Shaping the Restaurant Industry

As more eateries embrace AR menus and receive positive feedback, not utilizing such technology will soon be a competitive disadvantage.

AR menus have the potential to attract Gen Z diners, who typically dine out less frequently compared to older generations. This trend will accelerate AR adoption, making AR menus the new norm in the global restaurant scene.

Personalized dining experiences:

AR technology can customize dining experiences through AR QR codes, meeting individual dietary preferences and providing ingredient and nutritional information.

AR QR Codes in Marketing and Loyalty Programs:

Using AR QR codes, restaurants can boost customer engagement and loyalty. By incorporating AR codes into marketing or loyalty programs, businesses provide exclusive AR content, discounts, or rewards, encouraging repeat visits and customer retention.

Utilizing AR QR Codes for Restaurant Staff:

AR QR codes serve as valuable tools for staff training. Scanning an AR code gives staff access to interactive 3D models for learning about dish assembly, presentation, and equipment upkeep procedures.

AR QR Codes and Contactless Dining:

In the era of contactless dining post-pandemic, AR QR codes offer a solution for menu browsing and ordering without physical menus. Customers can scan the AR code to explore menus and make orders, enhancing safety and convenience.

//Which technologies will bring

Embracing the Future of Dining with AR QR Codes

AR QR codes hold transformative potential for the restaurant sector, offering immense benefits for customers and businesses alike. From enhancing dining interactions with engaging 3D visuals to streamlining operations, AR is reshaping the dining landscape.

Adopting this technology allows restaurants to lead the innovation curve, drawing in new diners while creating memorable experiences.

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